Almay smart shade blush is similar to Smashbox's O-Glow Intuitive Cheek Color, which I really liked, but at $26 for a .5 oz tube, it's not exactly budget makeup. It's like the mood lipsticks of the 70s! How groovy is that?I applied Almay's version (under $10) on bare skin and I find it is much more subtle than O-Glow, perhaps a bit too subtle. So much so that it's almost unnoticeable. The funny thing is that the color was much more vibrant on my fingertips than on my face. Almay smart shade blush simply doesn't make enough of an impact on me to buy it again. Maybe I should have chosen Berry?
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